Subway

Creative Direction + Campaign Design + Brand Guidelines + Assets

McCann London

'Double the feel good' Creating a raft of surreal depictions of "doubling up" to promote a two-for-one offer on World Sandwich Day, a TV spot featuring singing tomatoes was supported by gifs for social featuring breakdancing robots, jazz drumming cats and exploding sumo wrestlers. Make It What You Want POS & activation for a number of different campaigns for Subway. Creating design that was engaging and pushed the concept of ‘Make it what you want’ further. 

To view the Double the feel good video click here
Christmas Campaign photoshoot
Make it want you want  - magazine promo

Next project

Chivas