Subway

McCann London
'Double the feel good' Creating a raft of surreal depictions of "doubling up" to promote a two-for-one offer on World Sandwich Day, a TV spot featuring singing tomatoes was supported by gifs for social featuring breakdancing robots, jazz drumming cats and exploding sumo wrestlers. Make It What You Want POS & activation for a number of different campaigns for Subway. Creating design that was engaging and pushed the concept of ‘Make it what you want’ further.



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